Today’s marketing strategies must go beyond the direct-to-fan model for maximum impact. Artists and brands can expand reach by working with and inspiring fans to share and communicate their vision. Various methods can be used to maximize engagement within a fanbase while also expanding the …
A case study was done on the IMAGINE OCEANIA campaign I spearheaded. How to Create a Successful Visual Social Media Marketing Campaign: Case Study Written by Tara Hornor – Categories: Facebook Marketing, Social Media, Social Media Marketing, Social Media Marketing Case Study The band Smashing Pumpkins decided to engage their fans through …
DETAILS: http://digitalla.net/sbffall2012.htm Music: Tech A&R With so many music apps and streaming services available, what new opportunities can the startups of tomorrow present artists and fans while attracting listeners and consumers? Much like A&R reps look for talent, performance and the live experience for an artist, …
Manager: Myspace must connect artist and fan Digital manager Rynda Laurel says Myspace’s biggest competition is time. By KEVIN SABLAN / THE ORANGE COUNTY REGISTER Fullerton native Rynda Laurel owns 1968media, a digital management and business development company. Her clients include The Smashing Pumpkins, Chuck D, and …
Silicon Beach Fest Showcases Southern California’s Digital Innovation To showcase the digital innovation happening all over Southern California, the first Silicon Beach Fest was held in Los Angeles last weekend. To bring you the inside scoop, we went to three panels at Hotel Erwin in Venice, CA, to hear …
EIGHTH ANNUAL MUSICARES MAP FUND® BENEFIT CONCERT TO HONOR ALICE IN CHAINS’ JERRY CANTRELL AND SONY/ATV MUSIC PUBLISHING’S NEIL LASHER SANTA MONICA, Calif. (March 22, 2012) — The eighth annual MusiCares MAP Fund® benefit concert will honor Alice In Chains co-founder Jerry Cantrell andcertified interventionist and Sony/ATV Music Publishing Senior Consultant Neil Lasher at Club Nokia in Los …
A few months back Brian Solis tweeted about one of his favorite artists who happens to be one of mine. We ended up in a discussion about music and he came up with the idea of having Billy Corgan, who was my client at the …
Tips on Marketing: Digital Campaign, Direct2Fan and Engagement Tuesday, 31st January 2012 from 2:00 PM to 3:00 PM MentoringDirect2Fan Camp, Riviera HallDirect to Fan Receive personalised advice on successful marketing strategies and applied techniques from specialists and practitioners. Each mentor leads two one-to-many discussions with 7 …
Marketing Your Music: Rynda Laurel on Social Media, Visual Marketing & Philanthropy Hello Zooglers! Welcome to a new series of blog posts where we will interview experts in music marketing to offer tangible advice for artists and bands. We’re kicking things off with an interview …
Midem is by far one of my favorite conferences. Those that know me well can understand that considering my love for French culture. Of course that is not the only reason – it truly is a top-notch music conference – so when they asked me …
This was from last year at 140conf in San Francisco! Guess it just got posted. If you are intereted in the real-time web and have a chance to go to a 140conf near you – do it! ======================================== Marla Schulman, Founder, Consultant & Brand Concierge …
Fun night with LA Weekly and all of the Los Angeles Twitterati and Web crazies. Check out the post party photos on LAWeekly.com.
WWW.CAUSEWEROCK.ORG AND MUSICARES BLOG. MusiCares MAP Fund Benefit To Honor singer Dave Gahan and Vans Warped Tour founder Kevin LymanSteven Tyler (www.twitter.com/IamStevenT; www.steventyler.com) will present the Stevie Ray Vaughan Award to Gahan for his dedication and support of the MusiCares MAP Fund, and for his commitment to …
Another great Earth Day Panel with Digital LA and Kevin Winston. Thanks for letting me co-host once again! Follow DigitalLA.net for all events.
Thank you so much Brandon Deroche for mentioning the CauseWeRock panel on the Huffington Post!
I’d like to thank the wonderful people who participated in the “Help I Need Somebody, Musicians With A Cause” panel. I’d also like to thank the fine people at SXSW for helping to organize this right up to the last minute! From Left to Right: …
Was honored to be asked to fill in as a panelist for this great topic! Thanks Lou! What It Takes to Get and Promote Gigs New, emerging, and established artists are having difficulty filling venues. Could it be that artists are not being booked in …
CauseWeRock is happy to announce that our first event will be at SXSW Music 2011! Saturday March 19th @ 3:30pm Help! I Need Somebody: Musicians With a Cause What are musicians doing to give back? Plenty. Join our panel of superstar artists as …
Canadian Music Week panel talk on using social media Twitter, Youtube, Facebook, blogs, websites, emails, to promote bands online
For those of you heading to Canadian Music Week here is an outline of the panels I will be on. Hope to see you there!
Co-Moderating: Digital LA Making Music, Money & Marketing . WITH: Kevin Winston, Dan Levitt / Disney Music Publishing, SuzAnn Brantner / WME, Dr. Hollywood, Brad Barrish / Topspin, Allison Wright Clark, Brian Felson / CD Baby, Ayinda Alokaoye / Hitch Radio, Cimorell, Macah Katz / Stage It, Owen Sloane / Attny.
I never write personal blogs. Well, actually I rarely write blogs at all – but I feel compelled to do so tonight. Tonight something inspired me. Stone Temple Pilots, Alice In Chains, Soundgarden, Pearl Jam and Them Crooked Vultures (DaveGrohl/Nirvana) all got nominated for Grammys. It’s …
Social Media Club, AF83média, ReadWriteWeb and Techtoc.tv present SMC Lounge/ Tech Talk Show- a marathon gathering everybody around passionate tech-discussions and interviews with top-notch guests. The talkshow will be mostly in english, with american and french english-speaking hosts. MEDIA: All media outlets are welcome and …
Rynda Laurel- af83media- MaMA music presentation recap View more presentations from Rynda Laurel
Due to a few requests here are some of my notes and comments via Twitter during DIGITAL MUSIC FORUM WEST. (for info on all the great speakers etc check out the DMFW website.) Also here are the rest of the #dmfw tweets: http://twitter.com/#search?q=dmfw Digital Music …
Heading to Paris to speak at MaMA Music! I will be presenting: “HOW TO” WORKSHOPS offered by af83média, web agency Our HOW TO tutorials are a simple and accurate explanation of the latest web applications. We help teach both novice and expert to gain a …
How Geolocation Technology is Changing the World September 21, 2010 from 1:00-4:00 Location-Based Marketing: To Check-in or Not to Check-in? September 21, 2010 from 6:00-9:00 Sponsored by af83inc: Coordination by Rynda Laurel
